Proof of Performance Reports

One of my responsibilities as the Director of Marketing and Advertising for the Muskegon Lumberjacks was sponsor fulfillment and post-season proof of performance reports. These aided the sales staff in renewing the corporate partners for the upcoming season and in some cases even resulting in the sponsors increasing the level of their partnership with the team.

POP screenshot

Click to see a sample Proof of Performance report created by Alicia Roberts for the Muskegon Lumberjacks

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